DV360, paced in the same plan as search and social.

Connect Display & Video 360 to Medusa via Google OAuth. Programmatic display and video are measured against the same plan as your biddable channels every day, down to insertion order and line item, and each campaign makes the next plan better. Medusa only reads: it never changes anything in DV360.

DV360 connectionQ4 launch · UKIllustrative demo data

DV360

Connected with OAuth · token active · revoke any time

  • Ad accounts foundPicked up from your login, nothing to paste1 partner, 2 advertisers
  • History backfilledSo the first plan starts from real data12 months
  • Mapped to the plan19 line items · lane: Programmatic · Video & CTV6 insertion orders
  • Spend this weekRefreshed daily, last at 07:10$11.6K
  • Read spend and delivery

At a glance

What it is
A read-only Display & Video 360 connection that brings advertiser, insertion order, line item and creative delivery data into Medusa, to measure programmatic against your plan and to inform future plans.
Who it is for
Agencies and planners buying programmatic display, video and CTV through DV360 alongside paid search and social.
What you put in
A Google sign-in with access to your DV360 partners and advertisers. You choose the advertiser to connect; nothing to install, no tags to deploy.
What you get out
Insertion orders and line items measured against plan daily, programmatic drift flagged early, and future plans that start from how DV360 actually delivered on your accounts.

How it works

From your inputs to a working plan, in 5 steps.

  1. Connect via Google OAuth

    Authorise from the Platforms screen. The connection is token-based and revocable at any time - no passwords stored, no manual API setup.

  2. Choose the advertiser

    Medusa lists the DV360 partners and advertisers you can view. Pick the advertiser to connect, and its insertion orders are mapped to plan lines.

  3. Delivery reported daily

    Each day Medusa reads delivery by insertion order, line item and creative through Google's Bid Manager API, then deletes the report from your account once it is downloaded.

  4. Measure programmatic against the plan

    Media cost, impressions, viewability and video completions sit in the same pacing view as search and social, so a drifting insertion order shows up while there is still time to fix it.

  5. Learn from every campaign

    Medusa compares what the plan forecast for programmatic with what DV360 delivered, and keeps that accuracy alongside performance data for the next plan.

What connecting DV360 unlocks

  • Programmatic in the cross-channel picture

    DV360 measured against the same plan as Google, Meta, TikTok, LinkedIn and ChatGPT Ads, rather than in a separate trading-desk report.

  • Down to line item and creative

    Impressions, clicks, media cost, conversions, viewable impressions, video views and video completions, by insertion order, line item and creative.

  • Read-only by design

    Medusa never creates, edits or deletes campaigns, insertion orders, line items, creatives or budgets in DV360. Changes stay with your traders.

  • Revocable access

    A token-based Google connection you can revoke at any time from the Platforms screen or your Google account.

DV360, on the same plan as every other channel.

  1. TikTok202,500 people

  2. Meta294,000 people

  3. LinkedIn84,000 people, 90,000 if the move is approved

  4. YouTube236,800 people

  5. DV360333,000 people

  6. Google133,700 people

  7. ChatGPT54,000 people

The demo plan, settled: 1,338,000 people on seven platforms, one dot for every 1,000. LinkedIn’s extra 6,000 people stay hollow until a planner approves the $10K move. Illustrative demo data.
How do I connect DV360 to Medusa?

From the Platforms screen, choose Display & Video 360 and sign in with the Google account that has access to your DV360 partners and advertisers. Pick the advertiser to connect and Medusa starts reading its delivery. The whole flow takes minutes.

What DV360 data does Medusa bring in?

The partners and advertisers you can view; the connected advertiser's name, currency and time zone; its insertion-order names and statuses; and daily delivery by insertion order, line item and creative: impressions, clicks, media cost, conversions, viewable impressions, video views and video completions.

Can Medusa change anything in DV360?

No. Google's DV360 permission technically allows changes, but Medusa only reads. It never creates, edits or deletes campaigns, insertion orders, line items, creatives, budgets or any other DV360 data. The reports it creates through the Bid Manager API are deleted from your account once downloaded.

How does DV360 data make the next plan more accurate?

Medusa compares the plan's programmatic forecast with what DV360 delivered, and combines that with performance data, so the next split, flighting and forecasts start from evidence rather than assumptions.

Can I disconnect later?

Yes. Disconnect from the Platforms screen, which stops all further access, or revoke Medusa's access in your Google account permissions.

Your next media plan starts in five minutes.

Connect a platform, upload a brief, and watch Medusa do the bit you used to dread.

Brief, Personas, Allocation, Flighting, Pacing, Approval