ChatGPT is the newest place to buy media, and the least understood. Connect ChatGPT Ads to Medusa and it is measured against the same plan as search, social and programmatic every day, so you can see what it costs and what it delivers before you scale it. Every campaign then makes the next plan more accurate.
ChatGPT Ads
Connected with OAuth · token active · revoke any time
From your inputs to a working plan, in 5 steps.
Authorise from the Platforms screen. The connection is token-based and revocable at any time - no passwords stored, no manual API setup.
Medusa picks up your ChatGPT Ads campaigns and ad groups, so mapping them to plan lines does not become its own project.
Plan ChatGPT Ads as its own line, with a budget, a flight and a KPI, rather than as spend that sits outside the plan.
Spend, impressions and clicks refresh daily, with conversions where you track them. ChatGPT lines show on track, ahead or behind next to every other channel.
Medusa compares what the plan forecast for ChatGPT Ads with what was actually delivered, so the next test starts from your own results rather than a guess.
Ring-fence a budget, set the KPI and the window, and see daily whether the test is pacing and performing, instead of finding out at the end of the month.
Cost per click and cost per conversion for ChatGPT Ads sit beside Google, Meta and the rest in one view, so the case to scale it, or stop it, rests on comparable numbers.
Published benchmarks for ChatGPT Ads are still thin. Medusa keeps what each of your campaigns actually delivered, so your benchmarks build up campaign by campaign.
A token-based connection you can revoke at any time from the Platforms screen.
TikTok202,500 people
Meta294,000 people
LinkedIn84,000 people, 90,000 if the move is approved
YouTube236,800 people
DV360333,000 people
Google133,700 people
ChatGPT54,000 people
Ads that appear in ChatGPT, bought from OpenAI through its Ads Manager or through advertising partners. They are labelled as ads and shown separately from ChatGPT's answers.
From the Platforms screen, choose ChatGPT Ads and authorise access to your ChatGPT Ads account. Medusa detects your campaigns and ad groups and starts bringing in delivery data. The whole flow takes minutes.
Spend, impressions and clicks by campaign and ad group, refreshed daily, plus conversions if you track them with OpenAI's Measurement Pixel or Conversions API. It is used to measure delivery against your plan and to make future plans more accurate.
While the channel is new, treat it as a test: a ring-fenced budget, one primary KPI, a fixed window and a comparison channel, usually search. Medusa paces the test daily and shows its cost per result next to the comparison, so the decision to scale it is made on evidence.
Yes. The connection is token-based and revocable at any time from the Platforms screen.
Connect a platform, upload a brief, and watch Medusa do the bit you used to dread.
Brief, Personas, Allocation, Flighting, Pacing, Approval