One way your team plans. Every account, every planner.
As you take on more clients and more planners, quality and consistency get harder to hold. Medusa gives your whole team one place to plan, pace and optimise, so output scales without your headcount having to.
Small & mid-size agencies · in-house & client-services teams
Growth shouldn't mean chaos and inconsistency.
The problems that creep in as an agency scales rarely show up in the pitch. They show up in the handovers, the QBRs and the late-night reporting.
Knowledge trapped in spreadsheets
Every planner has their own workbook and their own method. When someone leaves, their accounts' history walks out with them.
Quality varies by who's planning
A senior's plan and a junior's plan don't look the same. Clients notice the inconsistency.
Pacing across every account
Twenty live campaigns, twenty places to check. There's no single screen showing what's drifting today.
Onboarding takes months
New hires need a long ramp before they plan like the people who trained them. That ramp is expensive.
Defending the plan
Gut-feel recommendations don't survive a sceptical client. You need the data behind every call.
Scaling means hiring
When output is capped by headcount, growth means more salaries before more margin.
Standardise the craft. Scale the output.
A single source of truth for every plan
Briefs, personas, allocations, flighting and pacing live on one plan, in one workspace, for the whole team. Knowledge stays with the agency, not the individual. New planners inherit a proven structure on day one.
- Every plan built the same, defensible way
- Onboard juniors against a consistent framework
- Nothing lost when someone moves on
Pacing across every client, one screen
Connect each client's platforms and Medusa surfaces actual vs planned across the whole book of business. Spot the account drifting before the client does, not at the end-of-month review.
- Portfolio-wide pacing, refreshed daily
- Drift flagged per account with a suggested fix
- Stop firefighting reports the night before a QBR
Recommendations you can defend
An attribution-aware model ranks budget moves by predicted impact, with the data behind each one. Walk into the client meeting with evidence, not opinion, and win the trust that renews retainers.
- AI reallocation suggestions with predicted lift
- Every recommendation backed by attribution data
- Turn optimisation into a story clients believe
Reallocate $10K from Meta → LinkedIn. Predicted conversions lift at same spend.
Lower daily Google budget to the diminishing-returns threshold of $6.4K.
Test new TikTok creatives. Current mCPA is 9x your effective CPA.
Your next media plan starts in five minutes.
Connect a platform, upload a brief, and watch Medusa do the bit you used to dread.