3 August 2026 · 6 min read
Free media plan template: what to include and how to use it
The seven sections every media plan template needs, the recommended columns, a step-by-step usage guide and where a spreadsheet template hits its limits.
Templates & Tools
Templates and tools for working planners
Resources you can put to work today: what a proper media plan template contains, and the pacing calculations that tell you whether a live campaign is on track. Use them standalone, or let Medusa run the same logic automatically.
3 August 2026 · 5 min read
Campaign budget pacing calculator: how to measure planned vs actual spend
The three pacing calculations - planned spend to date, pacing variance and required daily spend - with a worked example, thresholds and common causes of drift.